A simple definition is an original trademarked product, designed and manufactured for use in a non-EU market, that is parallel-imported for resale in the EU without the consent of the owner of the trademark.
In the case of Yanmar tractors, Yanmar®-brand tractors originally designed and manufactured by Yanmar Diesel Engine Co., Ltd. [“Yanmar”] for intended use outside the EU, are being imported into the EU and sold to EU consumers by third parties without Yanmar’s consent.